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Using press releases

Posted by Logan Marshall on August 25 in 2. Marketing |

Being noticed. Once you’ve set up your business and you’re ready to start winning customers, the most important thing will be getting your company seen. The Internet is a fantastic resource but window shoppers and chance visitors just don’t happen to appear at your site.

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The effective use of promotions and sales.

Posted by Logan Marshall on August 25 in 2. Marketing |

Everyone loves a bargain. Make no mistake everyone love to get something for nothing or at least to get something for cheap. It’s human nature that if a person can get the same item for less they will do. They’ll even be willing to sacrifice a little in the way of quality in order to […]

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What is networking and how can you use it?

Posted by Logan Marshall on August 25 in 2. Marketing |

Network Marketing Networking can prove a very fruitful and effective method of making new business contacts. By attending seminars, forums and other events you can represent your company or business in a professional manner and meet other business or individuals.

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Newspaper articles about your business.

Posted by Logan Marshall on August 25 in 2. Marketing |

Advertising in a local newspaper. Paying for advertising in an offline publication may seem like an extravagance that you can ill afford when setting up an Internet business. Indeed many new online businesses feel that because they are setting up an online company means they should stick to advertising their business

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Getting your business on television for free.

Posted by Logan Marshall on August 25 in 2. Marketing |

Television advertising gives your company massive exposure. Television advertising is a very costly form of advertising that is rarely afforded by a new Internet business. In order to take advantage of the huge exposure that television offers for free one of the only ways to manage this is to give something away for free. Make […]

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Writing for magazines and publications

Posted by Logan Marshall on August 25 in 2. Marketing |

Magazines and publications Regardless of the industry your business is in there are usually a number of publications or magazines that cater to the businesses in your industry. Industry publications are a highly targeted medium and getting exposure in one of these publications can work wonders for your order book and

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Branding your company

Posted by Logan Marshall on August 25 in 2. Marketing |

Using company branding. Company branding is an essential part of running your business. As well as making your company and its products or services more memorable it also means that you can charge more for certain branded lines or become recognized as industry leaders for economy lines.

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Using a memorable logo as part of efficient branding

Posted by Logan Marshall on August 25 in 2. Marketing |

Logos. Company branding is an important part of your Internet business and will ensure that customers remember your company and the products that you or services that you sell. Without memorable company branding you will find it difficult to gain customers on a regular basis or keep the customers

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Using slogans as part of your company branding

Posted by Logan Marshall on August 25 in 2. Marketing |

Slogans You should already be aware of the importance that company branding can play on the sale of your products and the overall appearance of your company. Good company branding will mean that your company will be noticed and, possibly more importantly, it will be remembered.

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Colors help brand your company

Posted by Logan Marshall on August 25 in 2. Marketing |

Colors help brand your company. It’s a fact that professional marketers have known for some time but if you new to the world of company branding you might overlook the use of color at first. This can be a big mistake, as some of the most recognizable brands in the world have colors that you […]

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